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Media Analyst

eToro

eToro

Marketing & Communications, IT
Bnei Brak, Israel
Posted on Monday, July 8, 2024

Media Analyst

  • Marketing
  • Bnei Brak ,Israel

Description

eToro has created an intuitive Social Trading platform that gives traders and investors access to global stock markets, commodity trading, cryptocurrency trading, and more. We strive to make money management available and accessible to everyone (even to users with no prior experience or knowledge). We have over 33 million users worldwide, and our platform is available in over 140 countries around the world.

With over 1500 employees worldwide, We have locations in the US, Cyprus, UK, Australia, Germany, and Israel, and we are constantly growing and expanding into new markets.

We are constantly growing and are excited to share that we are looking for a Media Analyst to join our team!

Key Responsibilities:

  • Campaign and Portfolio Analysis: Collaborate with the affiliate and media teams to analyze the performance of various campaigns and portfolios. Provide insights and recommendations for optimization.
  • DCM Tag Management: Support the setup, monitoring, and analysis of DoubleClick Campaign Manager (DCM) tags to ensure accurate tracking and reporting of media campaigns.
  • Presentations: Prepare detailed and visually engaging presentations to communicate findings, insights, and recommendations to stakeholders.
  • Budget Management: Work closely with the Director of Media Partnerships to manage and track budgets, ensuring efficient allocation of resources.
  • Partners Channel Analysis: Conduct in-depth analysis of various activities in the affiliates and media channels to assess performance and identify opportunities for improvement.
  • Creative Analysis: Evaluate the effectiveness of creative assets used in campaigns, providing data-driven insights to enhance future creatives for the marketing department.
  • Power BI Reports: Maintain and create Power BI reports to provide comprehensive insights and data visualization for various stakeholders.
  • Cross-Department Collaboration: Work closely with Finance and the BI departments to ensure alignment and accuracy in reporting and analysis.
  • Compliance Support: Support compliance issues related to reports and mapping, ensuring adherence to regulatory requirements and internal policies.
  • Support UAE Marketing Initiatives: Assist in the planning, execution, and analysis of the marketing activities specific to the UAE market.

Requirements

  • Experience: Proven work experience as a Marketing Analyst or in a similar analytical role.
  • Data Visualization: Proficiency in data visualization tools such as PowerBI and/or Tableau to create insightful and actionable reports.
  • Excel/Google Sheets: Excel and Google Sheets expert for data analysis and reporting.
  • Analytical Skills: Strong data analytical skills with the ability to interpret complex data sets and derive meaningful insights.
  • SQL: Basic knowledge of SQL is a plus but not a must.

Desired Skills and Attributes:

  • Detail-Oriented: Meticulous attention to detail, ensuring accuracy in analysis and reporting.
  • Communication: Excellent communication skills to effectively present findings and recommendations to various stakeholders.
  • Problem-Solver: Strong problem-solving abilities to identify and address challenges in media campaigns.
  • Team Player: Ability to work collaboratively with cross-functional teams to achieve common goals.
  • Adaptability: Comfortable working in a fast-paced and dynamic environment, with the ability to adapt to changing priorities