Locations
London, UK · Kingston Vale, London SW15, UK · Mile End, London, UK
industry
Blockchain and Crypto · Commerce and Shopping · Consumer Products · Data and Analytics · DeepTech · Hardware · Information Technology · Internet Services · Sales and Marketing · Software · Sustainability
Size
51-200 employees
Stage
Other
founded in
2014
Provenance is a sustainability marketing technology platform that empowers consumer packaged goods (CPG) brands and retailers to validate and leverage sustainability claims data throughout the customer journey. By providing verified sustainability information, Provenance helps brands enhance visibility, drive sales, and build trust with eco-conscious consumers. The platform addresses growing regulatory pressures and the risk of greenwashing by ensuring accurate and substantiated claims, while also automating claims management processes for brands. With a mission to empower 1 billion citizens to make informed purchasing decisions, Provenance is a certified B Corp and social enterprise, committed to making business a force for good. Over 200 leading brands and retailers are utilizing Provenance to communicate their sustainability credentials effectively.
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