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Growth Manager (Content Marketing)

Metaschool

Metaschool

Marketing & Communications, Sales & Business Development
Singapore
Posted on Thursday, March 21, 2024
Metaschool produces courses for devs to build, ship, and learn Web3.

We’re a decentralized, remote-first company with teammates based in Singapore, India and Pakistan. We are divided by borders, but our common mission to help developers build and flourish in the web3 ecosystem has brought us very close.

Our Core Values:
🏗 Buidl dope shit! - We care about what you have built, not your degrees or FAANG experience.
🌈 Stay weird - Own yourself, be yourself! Diversity is our strength!
🏔 Improve daily - Daily efforts compound. Don’t underestimate them.
☝ Developers come first - We are building for devs. Put them first, always!
📝 Learners for life - Leave your ego outside, learn whenever you can.
🤝 Collaborate to win - If you want to go far, collaborate and go with a team.

About the Role:
As a Growth Manager (Content Marketing) at Metaschool, you will lead our content marketing efforts aimed at driving organic and paid growth and conversions. You will be responsible for developing and executing content strategies to acquire and convert users, collaborating closely with cross-functional teams to align initiatives with our overall growth objectives.

Who You Are:
  • You have a strong background in content marketing and a proven track record of driving user growth for SAAS products.
  • Proficient in SEO, email marketing, and social media marketing.
  • Experienced in experimenting, iterating, and scaling growth initiatives in a startup environment.
  • A data-driven approach to content optimization, with a focus on achieving measurable results.
  • Comfortable working independently and managing a team of content marketers effectively.
Responsibilities:
  • Develop and execute content strategies to acquire and convert users, including planning and creation of content.
  • Conduct keyword research and optimize content for SEO to drive organic traffic.
  • Manage email marketing campaigns and oversee social media marketing efforts.
  • Analyze the performance of content and campaigns, iterating based on data-driven insights.
  • Recruit and manage a team of content marketers to support content creation and distribution efforts.
  • Collaborate with cross-functional teams to align content marketing initiatives with overall growth objectives.
Specific Requirements:
  • Strong writing, editing, and verbal communication skills.
  • Experience with SEO, email marketing, and social media marketing.
  • A data-driven approach to content optimization.
  • Must have experience as an individual contributor.
Experience Level:
  • 5+ years in a content marketing role.
Growth Opportunities:
  • Manage an expanding content marketing team.
  • Become head of marketing.
  • Transition into broader marketing leadership roles within the organization.
Perks:
At Metaschool, you will have exposure to product, business, growth, technology and everything in between. Additionally, you will get:
🔮 Competitive Salary
🔮 Generous Equity
🔮 Health Insurance
🔮 Paid Time off
🔮 Workstation Allowance
🔮 Multiple tech subscription(s) to make your life easier
🔮 And an amazing bunch of weird frens!!

We can’t wait for you to join our data-driven mission of developer empowerment. While you’re applying, consider following us on Twitter and LinkedIn.

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