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Communications Generalist

Coinbase

Coinbase

Marketing & Communications
United States · Remote
Posted on Thursday, June 20, 2024

At Coinbase, our mission is to increase economic freedom around the world, and we couldn’t do this without hiring the best people. We’re a group of hard-working overachievers who are deeply focused on building the future of finance and Web3 for our users across the globe, whether they’re trading, storing, staking or using crypto. Know those people who always lead the group project? That’s us.

There are a few things we look for across all hires we make at Coinbase, regardless of role or team. First, we look for candidates who will thrive in a culture like ours, where we default to trust, embrace feedback, and disrupt ourselves. Second, we expect all employees to commit to our mission-focused approach to our work. Finally, we seek people who are excited to learn about and live crypto, because those are the folks who enjoy the intense moments in our sprint and recharge work culture. We’re a remote-first company looking to hire the absolute best talent all over the world.

Ready to #LiveCrypto? Who you are:

  • You’ve got positive energy. You’re optimistic about the future and determined to get there.
  • You’re never tired of learning. You want to be a pro in bleeding edge tech like DeFi, NFTs, DAOs, and Web 3.0.
  • You appreciate direct communication. You’re both an active communicator and an eager listener - because let’s face it, you can’t have one without the other. You’re cool with candid feedback and see every setback as an opportunity to grow.
  • You can pivot on the fly. Crypto is constantly evolving, so our priorities do, too. What you worked on last month may not be what you work on today, and that excites you. You’re not looking for a boring job.
  • You have a “can do” attitude. Our teams create high-quality work on quick timelines. Owning a problem doesn’t scare you, but rather empowers you to take 100% responsibility for achieving our mission.
  • You want to be part of a winning team. We’re stronger together, and you’re a person who embraces being pushed out of your comfort zone.

We’re looking for a communications generalist to join the Coinbase communications team. The person in this role will work on both proactive and reactive communications strategy, across owned and earned channels. They will drive communications planning and execution for product, policy and corporate launches and announcements, as well as manage rapid-response communications for crisis and issues management. As a communications team member, you will design and execute media relations initiatives, support executive communications, and work cross-functionally across a team of internal stakeholders. PR + crypto equals a fast-paced work environment, and the successful candidate must demonstrate grace under fire, with an ability to deliver quality communications quickly under pressure.

What you’ll be doing (ie. job duties):

  • Build and execute proactive communications plans to support product, policy and corporate launches and announcements.
  • Coordinate public relations strategies, including messaging, content, and media materials.
  • Content development, copywriting, and editing, including for messaging, blog posts, email, social, and web.
  • Prepare spokespeople for media appearances, including crafting briefing documents with key messages and anticipated questions and answers.
  • Coordinate directly with the media by responding to inquiries, staffing interviews, and pitching news.
  • Work cross-functionally with stakeholders across marketing, product, and business development as a communications expert.
  • Support communications team initiatives across the team as needed.

What we look for in you (ie. job requirements):

  • 5+ years of relevant communications experience at either a PR agency or an in-house communications team.
  • A demonstrated ability to understand complex subject matter, along with the skills needed to simplify and explain these topics.
  • Stellar writing and storytelling skills: prose that’s clear and concise, with an eye toward eliminating jargon.
  • Strong executive presence, including experience working directly with executives and supporting executive communications programs.
  • Experience working on cross-functional initiatives involving multiple stakeholders across an organization.
  • Hands-on: strong attention to detail and a commitment to own your work end-to-end.
  • Solution-oriented: an ability to bring creative solutions to every problem, and to never see a challenge as insurmountable.
  • Media savvy: an understanding of what stories will, and will not, resonate with the media.
  • Collaborative: Our comms team is small and nimble and, while we have dedicated coverage areas, we all jump in and work together to support each other when company priorities require all hands on deck.

Nice to haves:

  • Experience in crypto, financial technology, or public affairs..
  • Solid working relationships with crypto, technology, and/or financial press.
  • An understanding of the regulatory, security and technical landscapes influencing the state of cryptocurrency today (and tomorrow).
  • An interest in crypto and the economic freedom it can offer. Our mission is to create an open financial system for the world - and we want you to help!

Job #: P60023

Pay Transparency Notice: Depending on your work location, the target annual salary for this position can range as detailed below. Full time offers from Coinbase also include target bonus + target equity + benefits (including medical, dental, vision and 401(k)).
Pay Range:
$105,400$124,000 USD

Commitment to Equal Opportunity

Coinbase is committed to diversity in its workforce and is proud to be an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, creed, gender, national origin, age, disability, veteran status, sex, gender expression or identity, sexual orientation or any other basis protected by applicable law. Coinbase will also consider for employment qualified applicants with criminal histories in a manner consistent with applicable federal, state and local law. For US applicants, you may view the Know Your Rights notice here. Additionally, Coinbase participates in the E-Verify program in certain locations, as required by law.

Coinbase is also committed to providing reasonable accommodations to individuals with disabilities. If you need a reasonable accommodation because of a disability for any part of the employment process, please contact us at accommodations[at]coinbase.com to let us know the nature of your request and your contact information. For quick access to screen reading technology compatible with this site click here to download a free compatible screen reader (free step by step tutorial can be found here).

Global Data Privacy Notice for Job Candidates and Applicants

Depending on your location, the General Data Protection Regulation (GDPR) and California Consumer Privacy Act (CCPA) may regulate the way we manage the data of job applicants. Our full notice outlining how data will be processed as part of the application procedure for applicable locations is available here. By submitting your application, you are agreeing to our use and processing of your data as required. For US applicants only, by submitting your application you are agreeing to arbitration of disputes as outlined here.