General Manager, Japan

Cinch
Cinch

Operations · Full-time

Tokyo, Japan

Posted on Sep 30, 2026
Reimagine access. Reimagine ownership. Build the future with Cinch.

Reimagine access. Reimagine ownership. Build the future with Cinch.

Cinch is building Asia's largest Device-as-a-Service (DaaS) platform. We believe people and businesses should be able to use great technology without having to own it. When usage is separate from ownership, every device can be used, recovered, refurbished and sent back out. This cuts e-waste and makes premium tech more affordable and flexible.

We're a Series A company moving fast from product-market fit to scale. We're not just a software business: we handle physical devices, logistics, refurbishment and financing, all running on one platform.

The Mission

Japan is one of the world's most sophisticated device markets, and one of the most underserved when it comes to flexible access. We're looking for a Country Manager to build Cinch Japan from the ground up. You'll turn our regional playbook into a business that fits Japanese consumers, businesses and partners.

In DaaS, growth and capital discipline go hand in hand. Every subscription is an asset on the balance sheet. You'll balance fast customer acquisition with healthy unit economics, strong fleet utilisation and responsible credit decisions.

The Opportunity

We're looking for an experienced operator who has taken a subscription, fintech, or asset-backed financing business from early traction to market leadership, and is ready to build that in Japan.

Reporting to our CCO, you'll be the senior leader for Cinch in Japan, with real ownership of the market P&L, the commercial and operations team you build, and the mandate to close the partnerships that matter for how Japanese consumers and businesses get their devices.

If you've scaled a DaaS, leasing, consumer finance, or subscription business in Japan, this role is for you.

What You'll Do

Country P&L & Strategy

  • Own the Japan market P&L end to end — revenue, cost of acquisition, gross margin — plus market entry strategy and growth targets
  • Balance fast customer acquisition with healthy unit economics, fleet utilisation, and responsible credit decisions — every subscription is an asset on the balance sheet
  • Represent Japan in group planning and be a key voice in shaping Cinch's regional strategy

Revenue, Commercial & Partnerships

  • Close partnerships with carriers, retailers, OEMs, employers, and platforms that make Cinch the natural choice for subscribing to devices in Japan, for both consumers and businesses
  • Propose local pricing and credit adjustments within the group's pricing and risk frameworks, and adapt fulfilment and customer experience to Japanese market expectations
  • Own the localised go-to-market motion end to end

Operations & Risk

  • Own the device lifecycle in-market — logistics, repair, recovery, and refurbishment partners that keep fleet utilisation high and losses low
  • Navigate the licensing, consumer-credit, and data-protection rules that apply to subscription and installment models in Japan, working with cross-functional leads and advisors on regulatory and compliance readiness

Team & Organisation Building

  • Hire and structure the sales, marketing, and operations functions within approved headcount, setting performance standards and executing against them
  • Hire, coach, and grow the people who build Cinch Japan with you — starting with a Commercial Project Manager as an early hire
  • As the market matures, expect functional leads (e.g. marketing, ops, collections, finance) to report to you day-to-day, with a dotted line into their respective HQ function heads for standards and best practice

Cross-Functional & Stakeholder Management

  • Work closely with cross-functional leads to ensure group initiatives land in Japan
  • Support corporate development activities, including strategic lender, investor, and funding partner engagement where required
  • Act as the face of Cinch Japan externally — with partners, regulators, and industry stakeholders

What We're Looking For

Must-Have

  • 10+ years of experience in commercial, general management, or P&L ownership roles, with a proven record of launching or scaling a business, business unit, or product in Japan (ideally from an early stage)
  • Direct ownership of P&L, revenue, or growth outcomes, with results you can point to
  • Experience in at least one of: DaaS, leasing, consumer finance, fintech, subscription, or consumer technology
  • Sharp commercial and product judgement, with comfort in unit economics, cohorts, and capital efficiency
  • Experience building and leading high-performing teams across multiple functions
  • A hands-on operating style — equally comfortable setting strategy and getting into the details
  • Business-level Japanese and professional English

Strong-to-Have

  • Exposure to asset-backed or credit-driven models
  • An established network across Japan's retail, OEM, carrier, leasing, or enterprise ecosystem
  • Prior experience as a Country Manager, GM, or similar role running a full business unit or market
  • Comfort working across product, engineering, operations, finance, and commercial teams, including with regional/HQ stakeholders
  • High ownership, speed, and comfort operating with limited structure in a startup

Why Cinch

  • Build a market-leading business in one of Asia's most important tech markets, with the backing of a proven regional platform
  • Real ownership and autonomy, reporting to our CCO and working closely with the founding team
  • A mission that matters: making technology more accessible while cutting e-waste