Job Description and Responsibilities: Build product messaging that differentiates new products; Communicate vision and value to sales and develop sales tools; Plan and participate in launches across departments; Brief press and PR teams; Participate in presentations; Gather customer insights via interviews, surveys, sales data; Use market research to establish pricing; Create content (case studies, videos, website copy, blog posts); Research competitors. Qualifications and Skills: Bachelor's degree (marketing/communication or related preferred); 1–3 years in product marketing; Working knowledge of web analytics tools (e.g., Google Analytics); Experience with product launch, marketing analysis and tactics; Background in design and copywriting is a plus.